Modisch, pronounced Mode-ish means fashionable in German. Modisch is designed, created and owned by Tay Gaye. Tay is a self taught designer who began sewing at age 7. He created "Modisch" from his love for fashion. Modisch was created in 2012 and is now a global lifestyle brand. Artist such as Chris Brown, Meek Mill, Teyana Taylor, French Montana, Young Thug, 21 Savage, Bow wow, The Game, Soulja Boy, Swae Lee, Black Chyna, Tiny (X-scape), Lil Durk…..and many, many, many more have all been seen  dripping in Modisch.